Join the 3rd International Conference Automotive Visual and Display Technologies Europe which takes place between 24 - 26 April 2018 in
What to expect at the conference:
- Get the latest updates on the role of advanced displays in autonomous vehicles and the evolving role of HMI.
- Learn about the technologies that can cost effectively deliver a holistic HMI experience in L4 & L5 cockpits.
- Join the discussion on the system integration capabilities available for displays.
- Expand your knowledge in material applications, from OLED to curved screens and HUDs for automated driving.
- Gain a competitive edge with lessons learned, prototypes, and case studies from the biggest names in OEMs and Tier I suppliers.
Connectivity has completely changed how we interact with the vehicle, and we've come to expect automotive embedded technologies to keep pace with consumer electronics. But with the car's lifecycle at around a decade, automotive manufacturers are beginning to explore the logistics of periodically upgrading HMI systems as a way of 'future-proofing' their models.
This article examines how viable this strategy is in the long run, both logistically and with respect to customer satisfaction, exploring the major costs challenges in upgrading, and what potential alternative solutions could be.
As shown at this year's CES in Vegas, it seems that the automotive industry is responding to the pressure to keep pace with the consumer electronics sector. 4K Ultra HD, high-gamma, and OLED/AMOLED displays dominated the booths of several OEMs and Tier 1 suppliers. While 2017 premium cars already feature OLEDs as digital mirrors, Harman predicts that we can expect more widespread adoption and bigger OLED displays for automotive applications as soon as 2018.
This article analyzes the many arguments in favor of the adoption of this technology, and weighs the critical drawbacks against it:
Jan Faber, HW Architect at Audi, gave a presentation on last year's conference about specific requirements for driver information and Head-Up-Display and their effective integration into the overall vehicle architecture.
By reading the presentation, you learn more about the impact of future driver assistance systems and customer expectations on automative displays, the increasing demands on functional safety requirements, performance requirements, the effective integration into the overall vehicle architecture and technology trends for cluster instruments and Head-Up Displays.
Hiro Komiya, General Manager from Panasonic offers an introduction into touch panel core technology and gives an overview of the evolution of future cockpit design. Download the presentation for free here.
Why DFF chairman, Karlheinz Blankenbach, favors all-in-one approach to testing and simulation of automotive display devices.
Downlaod the free presentation here.
Figures from IHS markit in 2017 estimate that the combined value of the centre stack display, instrument cluster display and heads-up display markets could reach more than $20.8 billion by 2022 - an increase of $9.2 billion in annual revenue in just five years.
Read the complete article here and learn more about the impact of autonomous vehicles and the big players Visteon, Delphi and Sharp US.
Automotive display systems offer increased value for suppliers and consumers - a study by IHS Markit
According to the IHS Markit Model-Level Automotive Display Forecasts, a combined 98 million Center Stack, Instrument Cluster, and Head-Up Displays entered automotive production in 2016. By 2023, that number is expected to reach nearly 160 million units annually.
>> Download the complete study from IHS Markit here for free <<